I’ve been writing several articles on making your message mobile with a podcast. I believe podcasts can change you and the people you want to reach and teach.
Podcasts can literally transform the lives of people who listen to them. And each year, more people start listening.
Do you grasp the potential that’s available to you when you choose to make a podcast?
I recognize that I’m immersed in this industry to the point I might not realize what you know (or don’t know) about the potential of podcasts.
- I love podcasts. I’ve listened to them since the beginning.
- I make podcasts. Started in 2006 at Alabama Public Radio.
- Most of the Facebook groups I’m in are podcasting-focused.
- I attend the Podcast Dallas meetup as often as I can.
- I talk about podcasts more than any other technology.
- I encourage others to start podcasts.
- I offer coaching and consulting to people who want to learn to podcast.
I understand the potential of podcasts.
But I recognize that I’m in a bubble. Some might say an echo chamber.
So I wonder, do you understand the potential of podcasts?
More people are listening to podcasts
Every year since podcasts were invented, more and more people started listening on the go.
They discovered it was fun to listen to interviews, comedies, and discussions while they were commuting, exercising, walking the dog, and working.
They also discovered they could learn on the go. Zig Ziglar once talked about the “automobile university,” a way to make good use of getting stuck in traffic. Listen and learn with audio cassettes on sales, motivation, and other teachings.
That idea of the “automobile university” has grown exponentially since audio cassettes were a thing. More than 600,000 podcasts are available, and that number grows each year, too.
If you had a podcast, people could be learning from you, too.
You can do more than the popular podcasts do
If you rarely listen to podcasts, the only ones you might have heard about are crime shows, celebrity comedy shows, and interviews with the rich and famous. Or if you live in a culture obsessed with sports, you’ve probably heard some football fan podcasts.
But there’s much more to the medium than that.
If you wanted to be a part of educating the world (or your community), you could start a podcast that focuses on what you believe to be the most important thing people need to know.
If you want to just tell great stories, you can do that with a podcast. There’s a major storytelling festival in my area that does not have a podcast yet. I’m kind of surprised they don’t have one. Or several podcasts. There are a lot of great storytellers here.
There are many churches that have a podcast. It’s usually a sermon podcast. That’s great, but there is so much more churches could do with a podcast ministry.
There is amazing potential in podcasting to change the world, your community, your church, your neighbors, or even yourself.
Discover the potential for yourself
Don’t just take my word for it. If you want to begin grasping the possibilities, start listening to at least one podcast episode a week. Then find another. And another. Soon you will understand the potential of podcasts.
And when you do, I’m here to help you take that understanding further by helping you make your own message mobile with a podcast.